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Great Britain Sovereign 1966, Make a Date with Coke Contest

Currency:CAD Category:Coins & Paper Money Start Price:500.00 CAD Estimated At:700.00 - 800.00 CAD
Great Britain Sovereign 1966, Make a Date with Coke Contest
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[?]Live Online Auction Starts In 2024 Oct 03 @ 17:30 (UTC-4 : AST/EDT)
Buyer’s Premium of 15% will be added on all items as per the Terms & Conditions of the sale. Invoices will be available at the Coin Expo on Friday Otober 4th, or will be emailed out after close of sale starting on Monday October 7th.
A 1966 Gold Sovereign of Elizabeth II, seemingly awarded as part of the "Make a Date with Coke" contest, housed in custom felt-lined box with detailed card in French only from Coca-Cola, which would seem to suggest a Quebec-targeted campaign. Interestingly, card references the value of a Sovereign at "approximately $12.", which would indicate date of the contest to be somewhat contemporary with the coin at late 1960's/earliest 1970's. An interesting numismatic prize item, worthy of some research.